The SciFi Channel has announced plans to change their name to SyFy. The rebranding is an attempt to more fully own the channel’s name, which can’t be done with the current “Sci Fi Channel” name since sci fi is in too widespread use to be trademarked. According to new Sci Fi President Dave Howe, Sci Fi was too limiting and didn’t include fantasy, paranormal, supernatural, action, or superheroes.
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