Sean Wallace has announced that Prime will launch a digitial imprint, Masque Books, in July 2013. The imprint will publish six e-books a month, with the possibility that some times may see an eventually print edition as well. Wallace will serve as publisher while Paula Guran will serve as senior editor and Natalie Luhrs will take on the role as acquisitions editor.
John Joseph Adams, the editor of Lightspeed and Fantasy magazines, has purchased both titles from Sean Wallace at Prime Books. Fantasy debuted in 2005 and Adams became editor in 2011. He was the founding editor of Lightspeed in 2010. Adams will officially become publisher of both magazines in January, 2012.